Coffee sleeves

These are the sleeves for the cups we got from the two cafes which we did our research in. we pitched our idea to two cafes outside of uni and they let us put our designs on their cups for a day, whilst we tracked people's reactions to the cups. 

These are the sleeves for the cups we got from the two cafes which we did our research in. we pitched our idea to two cafes outside of uni and they let us put our designs on their cups for a day, whilst we tracked people's reactions to the cups.

The reactions we got were all positive really, and we noticed that the customers which noticed them the most were regular customers. People tended to call them 'quirky' and 'fun', as well as 'cute'.

We released that the colours used below were too Pale and dint stand out as much on the coloured backgrounds, so we decided to play around with the colours. 

Here are the final designs, we all liked the green as it is quite natural, it is also a lot clearer.